Motorsport Content | Social Media | Blog

Month: January 2020

PUMA Life: Rolex 24 at Daytona

PUMA Life: Rolex 24 at Daytona

Before it’s time for the next edition of the famous Rolex 24 at Daytona Speedway, I’d like to look back at the two previous ones. In 2018 and 2019 I used the US based race to capture content for PUMA Motorsport, meet some of our partner’s drivers and invite a photographer to join us on track.

PUMA Life: influencers and content for social media

PUMA Life: influencers and content for social media

Many companies ask themselves the same question: What should the content for social media look like? Is it still enough to plan shoots with professional models and locations? Is this the content that appeals to the young generations? This is where influencer marketing comes in.

PUMA Life: F1 meets Cirque du Soleil

PUMA Life: F1 meets Cirque du Soleil

Speed and tech met on June 7th, 2017 when Lewis Hamilton and Valtteri Bottas joined the artists of “Volta” by Cirque du Soleil on stage.